James Clear is a bestselling author and speaker whose work focuses on habits, decision-making, and continuous improvement. He is best known as the author of Atomic Habits, the #1 New York Times bestseller that has sold more than 30 million copies worldwide and has been translated into more than 60 languages.

Through his writing and speaking, Clear explores how small, consistent improvements can lead to remarkable results over time. His work provides practical strategies for building better habits, creating effective systems, making better decisions, and turning long-term goals into everyday actions. At the center of his approach is the idea that meaningful change often comes not from dramatic transformations, but from the accumulation of small choices made consistently.

Clear is also the creator of the popular 3-2-1 newsletter, which reaches more than three million subscribers each week. He regularly speaks to organizations and major companies around the world, sharing practical approaches to behavior change, performance, and continuous improvement. His work has been featured by Time, The New York Times, The Wall Street Journal, and CBS.

A former collegiate baseball player at Denison University and an ESPN Academic All-American, Clear also brings an athlete's perspective to his work on preparation, consistency, and improvement. His experiences and research demonstrate how the systems we build and the actions we repeat can shape who we become.

Through his emphasis on intentional growth and becoming a little better each day, Clear's work challenges individuals to recognize that reaching their potential isn't one defining moment — it's the result of what they choose to do consistently. His message embodies what it means to BE A FORCE.
 

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